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Kiwi.com: World Travel Hackers

Becoming a youtuber or influencer is the number 1 wanted job among Gen-Z and Gen Alpha and it’s really hard for your average content creator to build up enough followers to be able to get paid to make content. At Kiwi.com we were looking for a way to produce a lot of content and also trying to figure out how do we keep it authentic in a day and age when every brand is trying to sell you something. Introducing World Travel Hackers, where we gave our production budget to normal people to show what it’s like to travel with Kiwi.com. The selected content creators got 10,000 euros to travel the world for 4 weeks and get a glimpse of what it’s like to work as an influencer.




Project info




Creative Director